
PRECISION MARKETING
FOR RESTAURANTS
MENU
Social + Paid Media
Brand Development
RTP Marketing
framework
DIGITAL OPTIMIZATION
rtp marketing
framework
At RTP we believe that marketing isn’t just
a tactic—it’s a system. Our marketing
optimization framework is built around
three interconnected components that
work together to drive consistent,
measurable growth.
The RTP Acquisition Funnel
We move potential guests through a structured journey from awareness to action. Using influencer campaigns, viral content, and targeted messaging across multiple touchpoints, we drive demand and guide customers toward conversion with precision and intent.
The RTP Flywheel
Our flywheel strategy ensures ongoing momentum across key areas of restaurant marketing. From social media and customer acquisition to RFM strategy, tech stack alignment, and third-party optimization—each component feeds into the next, creating a self-sustaining loop of engagement, action, and insight.
The RTP Customer Flow System
We design lifecycle strategies that increase frequency and customer lifetime value. Through segmentation, churn prevention, re-marketing, email flows, and our fourth-purchase framework, we turn first-time guests into loyal customers—reducing drop-off and maximizing retention.
Together, these systems form the foundation of our marketing approach—focused, data-driven, and built specifically for the restaurant industry..

We’re not a typical marketing agency.
Run the Pass—a nod to the SOP’s, precision, and teamwork of a working kitchen. We bring that same mindset to restaurant marketing.
We’ve built restaurant brands ourselves, and we apply that experience to deliver marketing systems that actually perform.
We don’t just know marketing. We know how to market restaurants.
why RTP?
“The digital shift in the restaurant industry gives us more clarity than ever to see what works & what doesn’t. At RTP, we leverage data to find what works—so every move we make drives real, measurable growth.”
— Markus Pineyro / Founder